Meet Kate Zasada, graduate (and now Teaching Assistant) of General Assembly’s 12-week User Experience Design course. She’s come a long way in the nine months since she first started learning at GA, and has quite a bit to show for it, including a new job at Shapeways, the world’s leading 3D printing marketplace and community. — Mollie McCormick, General Assembly
Name: Kate Zasada (@kzasada)
Occupation: Product Manager, Shapeways
1. Did you have a specific moment when you decided that you wanted to do user experience (UX) design?
I was feeling a little lost in my career and took a bunch of classes across a wide array of disciplines at General Assembly (GA). One Sunday morning, I decided to take a half-day UX design workshop. I remember it being 8 am, raining, and just really crappy outside — but I was on the edge of my seat with excitement. I thought, “What we’re discussing is jiving 100% with how I feel, these people understand me! This is what I should be doing with my life.”
2. How did learning UX design help you in your career?
Even though my title isn’t “UX designer,” I am doing more UX design as part of my job as Product Manager (PM) at Shapeways. After all, many decisions PMs make directly influence a product’s UX. Like the UX and Interaction Designers I work with, I also ask myself “What do our users want?”, then work with my team to create solutions to address their needs.