Author Archives: Tricia Mirchandani

3 Job Skills That Will Help You In Any Career

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You know your stuff. You’ve got the skills that are foundational to your job, or you’re actively acquiring them. You are well on your way to becoming the best in your field and nothing can stop you now. Right?

Not exactly.

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Content Strategy: How to Shape Your Narrative

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Everyone is a publisher. You, your organization, your new business, your clients; as traditional media struggles and technology advances, everyone has the opportunity to publish content. But, just like great power, publishing comes with great responsibility. Each piece of content you publish defines your story and controls the narrative around the topics you care about. You have a responsibility to your business and audiences to tell your story in a way that is consistent, realistic, and responsible. To do that, you need a content strategy.

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