An Intro to Product Management: 6 Questions for GA Instructor Aditi Joshi

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Curious about what it takes to become an effective product manager or break into the field? We got the inside scoop from General Assembly product management instructor, Aditi Joshi. What is product management? Why is product management important? What can I expect to learn from a product management course at General Assembly? How did you […]

How To Win Your First Product Management Job

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Nice work. You just scored an interview for a product manager position—one of the hottest and highest-paying roles right now according to Glassdoor. Companies know that product managers play a key role in their success or failure. And they are making sure that hiring the best is a top priority. You probably have no idea […]

Product Management Consultant Shares His Advice in the Classroom

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Shane Williamson is a Lean Product Management consultant who assists entrepreneurs and organisations with change management from being business-centric to customer-centric by utilising lean product management processes and tools so they focus clearly on delivering value to their customers. He came to GA to teach the part-time Product Management course in Sydney.  Follow Shane on Twitter:@shanewilliamson “The […]

‘Lean’ Product Management: Past, Present, and Future

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The lean movement has become the rallying cry of entrepreneurs everywhere, keeping enterprise product managers on their toes as they try to understand how, or even if, they should be implementing the iterative learning methodology into their processes. But beyond supposedly leading to ‘more innovativeness’ more efficiently, what does lean mean for today’s product managers? […]

Product Management Explained by Hunter Walk

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Name: Hunter Walk (@hunterwalk) Occupation: Former Director of Product Management at Google (previously Director at Linden Lab, New Product Development at Mattel) 1. In 140 characters or less, what is Product Management? Building. Communicating. Helping. Simplifying. Collaborating. (Sometimes) Crying. Leading. 2. Lets step away from digital for a second. Pretend the product you are producing […]

Don’t Frustrate Users With Gaps in Your Product Experience

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There are countless steps where the product experience can break down. Have you ever been waiting at the corner for a ride-sharing pickup, and while the app swears the driver is right there, there is no car in sight? Or how about seamlessly ordering groceries in an app, then waiting well past the delivery window […]

5 Things Great Product Managers Do Every Day

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My favorite product managers are quietly powerful. Every day they take small steps that move their teams and business forward in a meaningful way. But they do it without a lot of hoopla, taking a confident yet unassuming approach. After all, product managers have a lot on their plate every day. They are responsible for […]

How do product leaders transform their organizations?

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Innovative organizations are transforming to be more customer-centric, value learning over winning, and to start with problems rather than products. Product leaders within these companies are the driving force behind such critical shifts, and understand that it requires stakeholder action to make an impact.

The Top 5 Podcasts for Aspiring Product Managers

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You are a product manager. Or you want to be. As the fearless leader for your product, you need to be the best-informed and most up-to-date member of your team. From market trends to failed startups, your knowledge of the product ecosystem is critical if you’re going to succeed. Which you will. Ready? Don’t waste […]